SMART Blog

GLAD 2009 Recap

Great Lakes Automation Day (GLAD), presented by the Michigan Association of Insurance Agents, turned out to be another excellent event. Great presentations were given throughout the day by Steve Anderson, Angelyn Treutel, and SMART I.T. Services very own Bryant Caudill (pictured). Agents learned about leveraging social media and having an online presence in order to nurture relationships, build new ones, and stand out amongst the crowd.

Steve Anderson kicked off the event by explaining why people and business professionals need to pay attention to social media. After Angelyn Treutel showed the audience how her agency is incorporating social media tools as part of its sales and customer service strategy, Bryant Caudill demonstrated how to set up a Google AdWords account and campaign to drive traffic to an agency’s web site.

 

Vendor booths, lunch, and a whole lot of networking rounded out the busy day. Thank you to everyone who stoppped by the SMART I.T. Services booth(s) at the show (we had two of them). It was great to see some familiar faces and some new ones as well!
 
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